Meet Lan, Senior Video Producer at Pexo, with over a decade of experience turning complex creative workflows into steps anyone can follow. A hands-on video editor and motion designer, he has taught thousands of creators how to ship video without the overwhelm, and he puts dozens of creative tools through real production work each year to see which ones actually hold up. At Pexo, he writes both step-by-step tutorials and best-of tool roundups, screen-recording each workflow himself and ranking tools on what they deliver in a real project rather than on their feature lists.
Articles by Lan He
Learn how to build an explainer video marketing strategy that drives conversions. Step-by-step guide covering planning, production, distribution, and measurement.
Lan HeJul 17, 2026
Learn how to create explainer videos for social media. Platform specs, step-by-step workflow, and best practices for Instagram, TikTok, LinkedIn, and more.
Lan HeJul 17, 2026
Learn how to create healthcare explainer videos for patient education, medical devices, and health campaigns. Includes types, best practices, and HIPAA tips.
Lan HeJul 17, 2026
Learn how startups can create explainer videos that drive conversions, attract investors, and simplify onboarding. Step-by-step guide with cost breakdowns and real examples.
Lan HeJul 17, 2026
How to use vibe creating to turn ecommerce product ideas into AI-generated marketing videos.
Lan HeJul 17, 2026
How educators use vibe creating to produce teaching videos from AI conversations.
Lan HeJul 16, 2026
How YouTubers use vibe creating to turn ideas into AI-generated videos without a timeline editor.
Lan HeJul 16, 2026
How creators use vibe creating to produce video content from AI conversations instead of editing.
Lan HeJul 16, 2026
Step-by-step guide to creating recruitment videos with AI. Covers scripting, tools, and best practices.
Lan HeJul 16, 2026
What Microsoft Clipchamp is, who it suits, key features, limits, and AI alternatives for video creation.
Lan HeJul 16, 2026
Learn how content creators and YouTubers use vibe directing to produce professional video content faster by describing ideas in natural conversation.
Lan HeJul 16, 2026
Explore vibe directing examples across e-commerce, real estate, education, and more. See how text prompts become professional video content for any industry.
Lan HeJul 16, 2026
Learn vibe directing with Pexo. Use natural language to direct AI video production, control style, pacing, and mood through simple conversation.
Lan HeJul 15, 2026
Learn vibe directing, the conversational approach to AI video production. Step-by-step workflow, best practices, prompt strategies, and tools for 2026.
Lan HeJul 16, 2026
Learn how to make an animated explainer video step by step. Covers scripting, storyboarding, animation styles, voiceover, and music for beginners and pros.
Lan HeJul 15, 2026
Learn how to create a SaaS explainer video in 7 steps. Covers scripting, visual styles, voiceover, and AI video workflows for faster production.
Lan HeJul 15, 2026
Vibe editing lets you describe mood and style in plain language while AI handles cuts, pacing, and color. This guide covers how it works, tools, and use cases.
Lan HeJul 14, 2026
Learn how to vibe create ads using Pexo. Describe your ad mood in plain language, generate video ads in minutes, launch A/B variants.
Lan HeJul 11, 2026