Pexo

Create an App Ad that drives installs

Show your app doing the thing it does best, and Pexo turns it into an ad that hooks in the first second, proves the value fast, and ends on one clear install action. It writes, narrates, scores, and cuts the whole spot, and sizes it for the App Store, TikTok, Reels, and YouTube so the same ad drops into every placement. Launch and test versions without an agency or a shoot.

Loved by 10,000+ creators
+ Drive installs
App ad created with Pexo AI showing a mobile app running on a phone
What Pexo Does

Everything you need to run an app ad

Text & image to video

Turn a prompt or a photo into a finished app ad

Start from a single line of text or a product photo. Pexo writes the script, generates every shot, and stitches them into one continuous, edited video. You can mix text to video, image to video, and script to video inside the same project, and stay in plain language the whole way. No timelines, no keyframes, no editor to open.

Text to videoImage to videoScript to video
Creating a app ad from a text prompt and a photo in the Pexo editor
An app ad showing the real app running on a phone in a real moment of use
Show the app in action

Show the product, not a mockup

Pexo puts your real app on a phone in a real moment of use, so viewers see exactly what they will get the second they install. It stages the screens in a believable scene instead of floating a flat mockup, which is what makes a swiping viewer trust the ad. The interface people watch is the interface they open on day one. That match between the ad and the app is what turns a tap into a keeper.

Real UIIn contextAuthentic
Ready for every ad slot

One ad, sized for every placement

Pexo sizes the same app ad for the App Store, TikTok, Reels, and YouTube, so the cut that works in a store listing also drops straight into every social feed. It reframes each ratio natively instead of squeezing one video into the wrong shape, keeping your screens readable at 9:16, 1:1, and 16:9. You launch across placements from a single project without re-editing for each one. Your app shows up sharp wherever people find it.

App StoreSocial adEvery format
The same app ad exported for the App Store, TikTok, Reels, and YouTube placements
An app ad ending on one clear install call to action for a mobile app
Built to drive installs

End every cut on one clear tap

Every Pexo app ad drives toward a single install action and ends there, with a closing frame and on-screen prompt tied to the exact value the app delivers. The close matches the moment you opened with, so viewers know precisely what to do when the ad lands. Point it at the App Store, Google Play, or a deep link and the whole cut is built to move people to install. One clear action, no generic outro competing for the tap.

Install CTAOne actionConverts
Platform-ready

One app ad, every aspect ratio

Pexo delivers your app ad natively in 16:9 for YouTube, 9:16 for TikTok and Reels, and 1:1 for feeds, up to 4K and anywhere from 5 to 120 seconds. Each aspect ratio is generated fresh for that screen, with the composition framed for it rather than cropped down from one master. Ask for several formats at once and post the right version to every channel. It looks intentional everywhere it lands.

16:99:161:1Up to 4K
A app ad exported in 16:9, 9:16, and 1:1 formats up to 4K
Loved by creators

Marketers are running app ads with Pexo

We showed the real app on screen instead of a mockup and our install rate climbed. Every cut ended on the same clear tap.

Sienna Caldwell, Mobile growth lead
Sienna Caldwell
Mobile growth lead

I fed Pexo a screen recording and it cut ads sized for the App Store and TikTok that beat the creative we were buying.

Brooks Ellison, User acquisition manager
Brooks Ellison
User acquisition manager

No studio, no editor. Pexo built an app ad that showed the product in a real moment and our cost per install dropped.

Colette Barnes, App marketer
Colette Barnes
App marketer
Ad formats

Run app ads on every channel

Related app, product, and social ad formats you can spin up from the same prompt.

App Launch Video
Product Ad
Tiktok Ad
Youtube Ad
Facebook Ad Video

Turn a brief into launch-ready Facebook ad creative

Social Media Video

Create scroll-stopping videos for any social platform, ready for Instagram, TikTok, YouTube, and Facebook.

Product Demos

Generate product demo videos that show your product in action

Ugc Video

App ad questions

How do I make an app ad?+

Show your app in action or describe what it does, and Pexo writes the hook and script, generates the shots around your screens, adds voiceover and captions, and cuts an install-ready ad. Start from text to video or bring in a screen recording with image to video.

What makes an app ad convert?+

Showing the real app doing something useful in the first second, then ending on one clear install action tied to that value. Ads that prove the app in context and work on mute with captions drive the most installs.

Can I make one ad for every placement?+

Yes. Pexo sizes the same app ad for the App Store, TikTok, Reels, and YouTube, framing 9:16, 1:1, and 16:9 natively so one project fills every slot.

Do I need a screen recording of my app?+

It helps, but you can also describe your app and Pexo will stage realistic app screens in the scene. Either way the ad shows the product in use, not a static mockup.

Can I test multiple versions?+

Yes. Spin up several hooks and cuts from one project, keep the install action steady, and let the versions that win more installs scale.

Run an app ad that drives installs

Turn your app into a scroll-stopping ad and test it across every store and feed.