Pexo

Create an App Promo Video that drives installs

Describe your app or drop in a few screens, and Pexo builds a promo video that walks through the real features people care about and ends on a clear reason to install. It writes the script, narrates, adds captions, and cuts the whole thing, so you can ship a store-ready promo without an editor. Every version lands on one action, whether that is an install or a signup.

Loved by 10,000+ creators
+ Drive installs
App promo video created with Pexo AI playing on a phone
What Pexo Does

Everything you need to make an app promo video

Text & image to video

Turn a prompt or a photo into a finished app promo video

Start from a single line of text or a product photo. Pexo writes the script, generates every shot, and stitches them into one continuous, edited video. You can mix text to video, image to video, and script to video inside the same project, and stay in plain language the whole way. No timelines, no keyframes, no editor to open.

Text to videoImage to videoScript to video
Creating a app promo video from a text prompt and a photo in the Pexo editor
An app promo video walking through the app's real screens and key flows
Show the product

Show what the app does

Pexo walks viewers through the real screens and the key flows so they see the value before they ever hit download. It highlights the taps and moments that matter, then paces each one so the promo reads clearly on a small screen. Instead of a vague brand montage, people watch the app actually work. That is what turns a curious viewer into an install.

Real screensKey flowsShows value
Every placement

Store preview and social ready

One project gives you the sizes every placement needs, from App Store and Play Store previews to TikTok, Reels, and YouTube. Pexo reframes the same promo natively for each ratio so faces, screens, and captions all sit right in the frame. You are not cropping a widescreen cut down to a vertical afterthought. The store version and the social version come out of the same source, on brand and on message.

App StorePlay StoreSocial
An app promo video sized for App Store, Play Store, and social feeds
An app promo video ending on a clear install and signup call to action
Drive the download

Drive installs and signups

Every cut Pexo makes ends on one clear action tied to getting the app, not a generic outro. It scripts the close around the payoff you opened with, so viewers know exactly what to do the moment the promo lands. Point it at an install, a signup, or a store listing and the whole video is built to move people there. The call to action is part of the story, not an afterthought stuck on the end.

Install CTASignupsOne action
Platform-ready

One app promo video, every aspect ratio

Pexo delivers your app promo video natively in 16:9 for YouTube, 9:16 for TikTok and Reels, and 1:1 for feeds, up to 4K and anywhere from 5 to 120 seconds. Each aspect ratio is generated fresh for that screen, with the composition framed for it rather than cropped down from one master. Ask for several formats at once and post the right version to every channel. It looks intentional everywhere it lands.

16:99:161:1Up to 4K
A app promo video exported in 16:9, 9:16, and 1:1 formats up to 4K
Loved by creators

App teams are making promo videos with Pexo

I described the core flow and Pexo cut a promo that showed the app better than our old feature list ever did.

Callum Reyes, Product marketer
Callum Reyes
Product marketer

We shipped store preview and vertical cuts from one project and our install rate moved the first week.

Tessa Lombardi, App growth manager
Tessa Lombardi
App growth manager

No editor and no agency. Pexo turned our screens into a promo that finally makes the product make sense.

Weston Cole, Startup founder
Weston Cole
Startup founder
App video formats

Promote your app on every channel

Related app, product, and launch video formats you can spin up from the same prompt.

App Launch Video
Software Launch Video
SaaS Explainer Video

Create SaaS Explainer Videos That Actually Convert

Product Demos

Generate product demo videos that show your product in action

AI Product Video Generator

Turn product details into polished video ads in minutes

Social Media Video

Create scroll-stopping videos for any social platform, ready for Instagram, TikTok, YouTube, and Facebook.

Tiktok Ad
Startup Launch Video

App promo video questions

How do I make an app promo video?+

Describe your app and its key flows, and Pexo writes the script, generates the shots around your screens, adds voiceover and captions, and cuts a store-ready promo. Start from text to video or bring your app screens in with image to video.

What should an app promo video show?+

The real screens and the one or two flows that deliver the value, not a full feature dump. Show what the app does, prove it fast, and close on a clear reason to install.

Can I make store and social versions?+

Yes. Pexo frames the same promo for App Store and Play Store previews and for vertical social like TikTok, Reels, and YouTube, so one project covers every placement.

Do I need my app screens or a recording?+

It helps but is not required. Drop in a few screenshots and Pexo builds around them, or describe the flow and it generates clean screens that match your product.

What formats can I export?+

9:16 for social and store shorts, 1:1 for feeds, and 16:9 for landing pages and YouTube, up to 4K. Pexo frames each ratio natively so nothing gets cropped wrong.

Turn your app into a promo that installs

Show what your app does and point every viewer at the download.