Pexo

Make a Game Trailer That Shows How It Plays

Make an AI game trailer from gameplay captures, character art, or a concept. Show what players do, build to one memorable reveal, and close with the game name and next step.

For game studios, indie developers, and publishers
+ Open with the grapple, reveal the floating city
Original game trailer scene of an adventurer grappling toward a floating city
Plan Your Trailer

A Game Trailer Generator Built Around the Way You Play

Trailer brief

Open on the Mechanic That Defines the Game

Start with the action you want players to remember. In Pexo’s game trailer maker, describe the mechanic and share the capture that shows it. Ask for an opening shot, a second beat that raises the stakes, and a reveal. Review that order in chat before the first cut.

Gameplay hookScene orderTrailer preview
Pexo workbench previewing a floating-city game trailer with gameplay frames and chat refinements
Two original gameplay shots showing the setup and payoff of the grapple mechanic
Gameplay capture

Show the Action Players Will Control

Choose clips with a clear setup and payoff, such as aiming a grapple and reaching the far ledge. Tell Pexo which moments to use in the cut. Keep interface elements visible when they explain the mechanic, and preview the sequence so the action reads at a glance.

Source footagePlayer actionReadable framing
Cinematic inserts

Animate Concept Art for a Reveal

Use character art or an environment sketch to introduce the world between gameplay beats. Start with image to video and describe one movement, such as a slow push toward a floating city. Keep any concept sequence clearly identifiable when it differs from the playable build.

Concept artCamera movementWorld reveal
Floating-city concept art beside the matching wide game trailer reveal
A floating-city game trailer end card with the single call to action Wishlist now
Title card

Give the Reveal One Next Step

Hold on the strongest moment before the title. Give Pexo your approved game name, release date, and call to action. Choose one action, such as joining a playtest or visiting the store page, and check that viewers have time to read it.

Game titleRelease detailsCall to action
Output format

Cut for the Store Page or the Feed

Ask for a 16:9 cut for a store page or a longer gameplay preview. For a 9:16 social cut, lead with one action that reads in a narrow frame. Check the game title and interface at the size players will see them.

16:9 store page9:16 social cutTitle safe area
Widescreen and vertical game trailer previews of the same floating-city reveal
Example Briefs

Three Ways to Introduce Your Game

Show a quick run that makes the movement mechanic clear. Then let players see the same move solve a bigger problem. Close with the game name and a wishlist prompt.

Illustrative portrait of Owen Bennett, indie game developer.
Owen Bennett
Indie game developer

Open on two players trying different routes. Cut to the moment their actions line up and the team gets through. End on the demo date.

Illustrative portrait of Amara Cole, multiplayer producer.
Amara Cole
Multiplayer producer

Introduce one character and one unanswered question. Pair a short concept sequence with a look at the world players can explore. Hold the title after the reveal.

Illustrative portrait of Felix Hart, narrative designer.
Felix Hart
Narrative designer
Related Create Pages

More Ways to Announce a Game

Questions About Making a Game Trailer

What is a game trailer?+

A game trailer is a short preview of a video game that shows what players can expect from the experience. It can combine gameplay, character or world reveals, and a title card. A gameplay trailer typically highlights what players do, such as solving a puzzle or exploring a new area.

Can I make a game trailer without captured gameplay?+

Yes. Start with approved concept art, environment sketches, or character sheets. Describe the motion you want and make a teaser trailer that introduces the game. Label pre-release or concept footage where viewers might otherwise read it as gameplay, and save a gameplay-focused cut for when you have captures.

Can I use gameplay from my own build?+

Yes. Share the clips you want to show and tell Pexo which actions or interface details need to stay visible. A clip that shows the input and the result can explain a mechanic quickly. Review the cut for continuity and check that it represents the build you are promoting.

What is the best AI tool for a game trailer?+

Pexo lets you plan the hook, source gameplay, and cinematic inserts in one conversation. It can use a model such as Kling AI 3.0 to animate a short insert from concept art. Set the intended format, such as 16:9 for a store page, and review the cut against your source clips.

How is a game trailer different from a launch trailer?+

A game trailer highlights a playable experience, including mechanics, characters, or levels. A launch trailer builds attention around a release and can announce a product, app, event, or game. For a game launch, use gameplay to show what is coming and a closing card to say when.

How do I write a prompt for a game trailer?+

Start with subject + action + camera movement + setting + style. Say which clips are gameplay and give the exact closing line. Try “Open on our grapple clip. Follow the player between rooftops, then reveal the floating city in a wide illustrated shot. End on the game title and the demo date.”

Make Your Game Trailer

Bring the shot that shows how the game plays. Build the rest of the trailer around that moment.

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